self-publishing

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Book Cover Design Tip: Adding Depth to Text with Canva

One of the things I learned to do fairly recently with Canva is to add depth to the text on my book covers — without giving them a thick and ungainly drop-shadow. Photoshop (PS) fans may point out that their program of choice makes it easy to add shadow and adjust the settings (glow, transparency, etc.) until it looks just right. Maybe Canva doesn’t have all the features PS has, but for me and many others, it’s a heck of a...

Book Launch Evolution

book launch evolution

[*UPDATE: As of Tuesday, August 1st — Day 1 of the free launch for The Lazarus Door — so far, I’m less than thrilled with the results of the promos I set up this time. So, maybe the title should be “Book Launch Devolution” or “Book Launch Follies.” Live and learn. I’ll post an update on the results.] The book launch for my first novel, The Lazarus Door, will go a bit differently from previous launches. As I sketched out a...

Find the perfect font for your creative project — and use it legally

*This post contains some affiliate links, which I only share for things I would buy myself or believe would be worth your time to consider. For more information, visit my Affiliate Disclosure page.  So, you found a font you love …  Can you use that font for your e-book, your blog, or your promotional graphics — or for all three? Does the font license allow for commercial or only personal use? Or does it say you can only use it...

Launching the first novel

How different can launching a novel be from launching a nonfiction book? I’m about to find out. I’m getting ready to launch my first novel, The Lazarus Door — after finishing the launch for my fourth nonfiction book, Writer Overwhelmed! I was so nervous about launching my first novel that I went ahead and submitted my book to Kindle Scout. I thought, “Hey, if Kindle Press wants to publish a novel, I can just lean back and let them handle...

The Kindle Scout verdict is in.

The hard-working souls at Kindle Press have just emailed me to let me know they won’t be offering me a publishing contract for The Lazarus Door. Considering my book was only “hot and trending” for the last 48 hours of its 30-day campaign, I’m not surprised. But now I can get down the business of publishing it myself. I’ve already been working on the following: Creating a list of keywords for my Amazon ad campaigns for this novel (as well as...

What does it mean to rock the D.I.Y. approach to self-publishing?

In order to rock the D.I.Y. approach to self-publishing, indie authors need to know what the professionals know … about writing a book your target readers will want to buy and read  about editing your book about designing a book cover that will get your target readers clicking on it to learn more about writing a book description that gets people to buy your book about publishing and launching your book to get better and better results about short- and...

The book cover is finished! Formatting is next on the list…

The Hypothyroid Writer book by Sarah Lentz

  The book cover for The Hypothyroid Writer is finished! Here it is! The Happy Self Publishing team has created a cover that makes me gladder than ever that I asked them to design one for me.  I was a little nervous about asking them to make more changes to the cover after they’d sent me three different sets of covers for my review, changing each set according to my input and what I gathered from Facebook polls. But when...

Designing a new blog header

After spending hours trying out font after font for my new blog’s title, I went to Canva to see if they had a template for creating blog headers. Turns out they do (“Blog Title”). You can see the results at the top of this blog.  Now, when I look at it, I don’t think, “I’m really not sold on that font.” I have the font I wanted – the one I’ve used many times in my blog graphics and which...